Supplier of Fishing Equipment
BoldImpact42 collaborated with a local fishing supply store to increase their web traffic and dramatically grow their sales figures. Prior to coming to us, the store averaged about 1,000 website visitors per month, which translated to roughly one sale per day. Following in-depth keyword research and analysis, we were able to perform search engine optimization (SEO) on their web page text that led to much higher organic rankings. We used the same research results to fine tune their pay-per-click (PPC) strategy.
Our evaluation of their needs also revealed that social media could be a great way to increase awareness. Through campaigns involving giveaways and other incentives, we grew the company’s Facebook audience from zero to 15,000 and their Twitter followers from zero to 5,000. We also did a number of promotions coordinated around the opening of fishing season. At the same time, significant changes to their website user interface and user experience (UI/UX) lead to a much higher conversion rate. After working with us for a year, their traffic grew to 25,000-30,000 unique web visitors per month and make 15-30 sales per day.
"Christie and the team at Thrive Marketing have helped us not only identify new lead sources, but also how we can then turn those leads into new revenue sources. Our pipeline of leads increased by more than 100% as a result of their analysis and a few tweaks to how we were doing things....
...I hope you know how very much I appreciate working with you. You have done amazing things to help us turn around, and in many cases, start marketing efforts that are helping us turn NSA in a new direction. I appreciate your ideas, thoughts, and implementation of so many things...about this business to make it run more effectively. Here's to another year of doing great things for NSA!!! With tons of gratitude..."
CEO, National Speakers Association